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How to Define your Brand Vision

Swipe through the slides below and read on to learn about what a brand vision is, why it’s important for your business, and how to define yours.

Why you need branding for your small business

Defining your ✨ Brand Vision ✨

✨ Your brand vision statement should describe the future of your business and what you hope to achieve long-term.

✨ As a business owner it’s important to know your goals and what you’re working towards so you can focus your efforts on reaching those goals.

✨ As a brand designer it’s important to know your future goals so we can create your brand identity with those goals in mind.

It’s essential to invest time and effort into your brand strategy before jumping into the visuals. To build a solid foundation that allows us to create your brand identity so it speaks to your target audience and visually represents what you’re all about.

That’s why I work with all my clients to identify your brand mission, vision and values (for starters) before getting into the actual brand design!

I hope this helps! And when you're ready to jump into the visuals I'm here to help! Check out some of my latest branding projects here.

Thanks for following along! - Hailey


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